Building Community 101

Welcome to this lesson on dispelling myths about community building for authors, emphasizing the importance of genuine engagement and content like book reviews to cultivate a loyal readership.

Summary

"Building Community 101" is a presentation that addresses the fallacies authors may believe about creating a community, emphasizing that one does not need to go viral or hard sell books to build a dedicated readership. Instead, it highlights the importance of authentic engagement and generating content that resonates with potential readers, such as book reviews and discussions about book chapters. This approach helps establish a likable author persona, as people tend to purchase from individuals they trust and admire.

The presentation showcases Django's own success in forming a robust community within a year, a community that actively engages with content and regularly purchases books. By debunking common myths and outlining practical steps for connection, the presentation serves as a blueprint for authors seeking to foster a genuine connection with their audience, showing that strategic content creation and personal interaction are key to growing a loyal community.